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Childe Hassam : “Avenue of the Allies, Great Britain” (1918)

Museum Quality Giclée on Fine Art Paper

  • Matte Finish does not pick up glare from interior lighting
  • Smooth Surface maximizes sharpness and preserves detail
  • Accent Borders display the artwork uncropped and ready to mat
  • In-house Printing assures artistic quality standards

Avenue of the Allies, Great Britain is one of the Flag series that came to define Childe Hassam’s late career. The Metropolitan Museum of Art identifies it as one of five canvases inspired by the Fourth Liberty Loan Drive, which began on September 1918, explaining that “Fifth Avenue was decorated with the flags of all 22 allies. Each nation was assigned a particular block between Twenty-sixth and Fifty-eighth Streets. American flags appeared at intervals along the route and red Liberty Loan banners adorned the lampposts. In Avenue of the Allies, Great Britain, Hassam presents the view up Fifth Avenue from Fifty-third Street, at the beginning of the block dedicated to Great Britain, New Zealand and Canada; the flags of Brazil and Belgium appear on the block beyond.”

An avid Francophile of English ancestry, Hassam was an early supporter of the Allied cause in Europe. He volunteered on war-related committees and contributed several of his flag pictures to the war relief in exchange for Liberty Bonds. Comprising some thirty oils and additional watercolors, his Flag series sought to rally an American public that had been deeply skeptical of foreign entanglements.

“There is something in the conjunction of flags and city buildings that stimulates the imagination,” wrote one reviewer. “One gets from it the idea of the city, a place built by men for their satisfaction and activities, to be defended with passion from a destructive enemy. No fairer sight than the blonde wide lane of Fifth Avenue, with its innumerable banners, can be well imagined, and Mr. Hassam has precisely the vision and palette to commemorate its effect of stern gayety, of laughing beauty marching fearlessly to victory.”

Product Information

Expect crisp detail and vivid color from our giclée process fine art prints. We use archival pigment inks on cotton fiber paper to achieve a wide color gamut, deep blacks and beautiful tonal transitions. Unlike posters, they will not fade or yellow, but maintain their original quality for as long as you own them.

How to Frame

Historical artworks were produced in whatever shapes and sizes best suited the artists and their patrons, and these rarely correspond to the proportions of modern, mass-produced frames. Most reproductions sold on the web are cropped to an arbitrary standard, compromising the integrity of the original artwork. We solve this by using accent borders to make up any differences in proportion.

Framing may be as simple as inserting the print into a standard size frame with the borders showing. In many cases, our customers choose to have them matted. Borders allow space for framers to mount the print while covering little, if any, of the artwork. Our images are sized to provide desirable mat widths in common frames.

Sizes 9” x 12”, 12” x 16”, and 16” x 20” are designed to be matted in larger frames, such as 11” x 14”, 16” x 20” and 20” x 24”, respectively. Larger prints may be matted in frames of equal size, the borders corresponding to the shape of the mat. Where the artwork is unusually square or narrow, other sizes may be preferred.

If our sizing does not meet your requirements, we provide customization free of charge. Please contact us to discuss the details.

Shipping and Returns

All orders ship within one business day. The following services are available at checkout:

United States
Shipping Class Price Estimated Delivery Window
USPS First Class Parcel Free 3 – 5 business days
USPS Priority Mail $3.99 2 – 4 business days
USPS Priority Mail Express $29.99 1 – 3 days, guaranteed
Canada *
Shipping Class Price Estimated Delivery Window
USPS First Class International $11.99 1 – 3 weeks
USPS Priority Mail Express $56.99 3 – 5 business days
International, Excluding Canada *
Shipping Class Price Estimated Delivery Window
USPS First Class International $17.99 1 – 4 weeks
USPS Priority Mail Express $62.99 3 – 5 business days

* International orders may be subject to import taxes at time of delivery.

Returns Policy

If you are unhappy with your order for any reason, you are welcome to return it within 60 days for a full refund. Please contact us and return your item(s) to: The Ibis 809 Grant Street Endicott, NY 13760

Your return will be processed on receipt.
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